15
May
2017
0

Why You Should Give Flower Food Generously

Most florists know that the more beautifully and vibrantly their flowers are displayed in store the better their chances of catching potential customers’ eyes and getting sales are. But while it’s just as important that the flowers you sell stay healthy, beautiful and vibrant for as long as possible, it can be harder to recognise...
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21
Apr
2017
0

Tips for Mother’s Day merchandising

Preparing visual displays for special events is one skill that professional florists and retailers alike are very good at. Below we just want to give you a few tips for Mothers’ Day merchandising to help you ensure your displays give your customers the best experience. All visual displays have an impact zone. The impact zone...
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30
Mar
2017
0

6 Winning Habits of a Professional Florist

Professional Florists have to manage many different parts of their business to ensure success on a daily basis. So many successful florists develop winning habits that make success easy. Engage and empower your staff. It may sound simple, but engaging your staff in what you do and why you do it usually leads to positive...
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20
Feb
2017
0

How To Make Cut Flowers Last Longer

Flower bouquets and vase arrangements are beautiful so it’s important to take proper care of your flowers. Cutting the stems and changing water everyday can greatly improve the overall freshness of your arrangements. Another way to increase the life of fresh flowers is to use flower food sachets, which are commonly provided by professional florists....
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16
Jan
2017
1

How to Choose the Perfect Flowers for Valentine’s Day

Giving flowers on Valentine’s Day is a timeless romantic gesture for couples all over the world. Flowers are a simple, yet thoughtful gift that demonstrates your love for another person. However, with the seemingly endless choices available, it can be a bit overwhelming when February 14th comes around. To give you a helping hand, we’ve...
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10
Jan
2017
0

Australia’s Must-See Flower Shows 2017

Australia boasts some of the best flower shows on earth. We have some of the world’s most creative horticulturists and designers who cultivate and create inspiring gardens and floral designs that can be viewed in beautiful parks around the country. These shows also provide spectacular entertainment for the whole family, making a visit an enjoyable...
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