A Trade Guide to Buying the Right Signature Ribbons™ for Your Business
From florists and stylists to hamper makers and boutique retailers, the choice of ribbon can completely transform the presentation of a product. But with so many widths, finishes, and colours available, choosing the right one can feel overwhelming.
Here’s a practical buying guide to help trade customers navigate the Signature Ribbons™ range and select the best styles for their workflow, customer base, and brand.
1. Start With Core Satin Ribbons
The most versatile ribbon in the range is the single-sided woven-edge satin ribbon. It’s available in multiple widths, with matching colours across the range, making it easy to scale your styling.
- Best for: Floral bouquets, everyday wrapping, and wedding work. Choose narrower widths (3mm–10mm) for boutonnieres, corsages, and jars. Go wider (15mm–38mm) for bouquet bows and hamper decorations.
2. Add Double-Sided Satin for a Luxe Look
If presentation is a top priority (e.g. corporate gifting or wedding favours), opt for the double-sided satin ribbons. These are richer in texture and show no "wrong side," which is ideal for perfectly tied bows.
- Best for: High-end gifting, luxury packaging, formal events
3. Use Organza for Lightness & Contrast
Signature Ribbons™ also includes organza sheer ribbons—a delicate, semi-transparent finish that adds softness and airiness to arrangements.
- Best for: Sympathy work, baby hampers, or romantic floral styling. Pair sheer organza with satin to create depth and contrast in bows or bouquet trims.
4. Buy in Bulk to Save on Cost & Prep Time
All Signature Ribbons™ are available in bulk rolls, with generous metreage clearly labelled on each spool. This helps reduce restocking frequency and supports consistency across large orders or repeat clients.
You can also store ribbon spools neatly on dowels or racks in your workshop, improving speed during peak periods.
5. Match Ribbon to Your Brand or Seasonal Campaigns
Signature Ribbons™ are available in staple colours—like white, ivory, navy, pink, red, and black—that allow you to create branded packaging or tap into seasonal themes (Valentine’s, Christmas, Mother’s Day).
- Tip: Keep a "core colour set" on hand, then layer seasonal shades as needed.
Your ribbon isn’t just an accessory; it’s a branding tool. Whether you’re creating a statement bouquet, curating a hamper, or styling a venue, Signature Ribbons™ bring a polished, cohesive finish to your work. Designed for repeat use across high volumes, these ribbons offer the right balance between premium appearance and trade practicality, making them an essential for any serious gift or styling business.