Tag florist's corner

If you’re just starting out in floristry, understanding what tools and florist supplies are actually needed to kick-start this career path can be a confusing and sometimes difficult challenge, especially if you don’t know where to even begin. Supplies are an essential when starting a floristry course, but you may not know what to buy, and end up buying unnecessary and costly items. However, having the right equipment can make all the difference when it comes down to making floral arrangements and the practical side of your course.

Smithers-Oasis the manufacturer of Oasis floral foam have developed the world’s first Biodegradable Foam called OASIS® Bio Floral Foam Maxlife.

Summary:

• Artificial flowers are also known as silk flowers, fake flowers, paper flowers, permanent botanicals, and faux flowers.
• Traditionally, artificial flowers were made from silk or paper materials.
• Advances in technology have allowed for amazing detail to be added to artificial flowers.
• Due to quality improvement, artificial flowers have become increasingly popular for home décor and event decoration.
• Today artificial flowers are mainly produced from silk fabrics, velvet fabrics, natural textures, flocked materials, plastic fabrics, and real touch technology. 

The more we are able to promote fresh flowers and increase the awareness and consumption of flowers, the more we strengthen the florist industry.

When buying fresh flowers, the most important issue is how to “keep your flowers FRESH” for as long as you can.

Many retail florists embrace that they are part of the ‘gift giving’ industry and sell a wide variety of gifts to complement their fresh flower sales. Amongst the flowers and gifts, potted plants have been sold side-by-side as a distinct part of the retail offering. But now, potted plants have started to appear in the local retail florist as a new department and a popular gift-giving idea of their own.

Summary:

• What do I need to consider when choosing containers for hand-poured candle making? 
• Material: Select a container made of heat-resistant materials such as glass or coated ceramic.
• Size: Choose a container that is wide enough to accommodate a safe perimeter of wax around your wick.
• Shape: Containers with a uniform diameter or width are ideal, as this facilitates an even burn. An even burn maximises your candle’s lifespan and helps to prevent smoky burning. 
• Aesthetic: Match the container style with your candle’s intended purpose and/or branding.

Choosing containers for hand-poured candle making offers a multitude of options. With a range of materials, sizes, and shapes to choose from, read on for a 101 breakdown that can help you make the right selection for your candle making.

In business today, be it online, in store or in person, we are constantly being told that it is all about the ‘customer experience’. This could not be further from the truth.

In today’s retail landscape, is selling only flowers in your store good enough? Should you consider ‘add value’ gifts and a real and continuing profit centre for your flower shop? Many florists consider themselves as a retailer of gifts and flowers these days and not only a florist. So what are some tips to help you improve your retail offering?

Do you find it difficult to blend and conceal green floral foam in your arrangements? Are you looking for a solution to use less flowers in an arrangement while maintaining a high-quality visual impact?
To solve these dilemmas, Smithers-Oasis have developed a new floral foam: OASIS® Noir Ideal Floral Foam Maxlife.