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Most florists know that the more beautifully and vibrantly their flowers are displayed in store the better their chances of catching potential customers’ eyes and getting sales are.

Preparing visual displays for special events is one skill that professional florists and retailers alike are very good at. Below we just want to give you a few tips for Mothers’ Day merchandising to help you ensure your displays give your customers the best experience.

This year we want to celebrate Christmas with a bang and are looking to spread Christmas cheer harder than ever before, even in the office. So we’ve compiled a list of Christmas decorations to help you decorate your office and leave your co-workers in awe. And even if you are continuing to work from home, you can use these tips to help decorate your office at home as well.

The modern retail landscape today is vibrant, interactive and competitive. The florist industry has kept pace with the overhaul of traditional methods of selling, by using their professional skills as well as changing old habits and mindsets. Businesses both small and large have embraced the opportunity to take back their customers with superior service, quality of product and professional enthusiasm.

Creativity and originality has always been what drives the Koch inspirations gallery – a place where we showcase our ideas for floral and event styling or gift wrapping. We love revamping the everyday flower vase for a refreshing look, discovering alternate ways to put hampers together and showing our audience how to use decorative pieces in their home, shop or upcoming occasions.

At Koch & Co we are always trying to search for sustainable alternatives, with our overall goal to make our customers’ lives easier. After the success of our popular Get It Fresh Bags & Wraps range, we sort to take this product to the next level and create a new shape that would enhance the wet wrap and transport options for professional florists. Our new S Wrap Shape does just that.

Around the world, people can explore extravagant and stunning flower shows that occur every year. Each one has its own unique style and features that make it a must-see event. Australia is lucky enough to have a number of high quality, beautiful shows that we discussed in our previous post.

Walking down the aisle on your wedding day is a moment that most women dream about all their lives. We’ve considered every detail: the music, the dress, the man waiting for us (though his face likely changed a few times over the years), and even the flowers we’d hold in our hands. Each aspect of a bride’s ensemble is important, but together they are greater than the sum of their parts – together, they create a magical moment.

Sometimes, it can be difficult to choose the best vase shapes for flowers you’ve received or picked from the garden. Our general tip is don’t be afraid to cut the stems to better suit the vase or use decorative pebbles or shells to prop the flowers up.

Australia boasts some of the best flower shows on earth.