Summary

• Social platforms like Instagram are fantastic tools for florists to share their work.
• Customers now have a window into floristry design that they never had before social media.
• Clients often don’t choose things from a florist’s portfolio anyomore, but instead straight from social media.
• Most grand floral installations take skills that only experienced florists will have.
• Florists themselves need to be realistic about their abilities, but always strive to be creative.

We’ve all seen the social media wedding of our dreams splashed across the screens of our digital devices. Scenes of grand halls and gardens dressed in towering floral installations, blooming with the most beautiful seasonal flowers.
In today’s digital world, the professional florist is forever being challenged by clients to push their boundaries to makes these lavish dreams come true. But does this type of demand help or hinder a florist’s talents?

Managing a safe and healthy workplace for your florist business should be front of mind during peak season trading, as well as slower times of the year. Keeping up to date with things like workplace risks and safety is not only something you should like to do but it is also required by Australian law. Floristry is certainly not a risky business, but if things go wrong, it puts your reputation and livelihood at stake.

We are always on the lookout for simple and cost-effective extras that people can add to their events. A Paper cone is a fantastic event extra that can be used in a variety of different ways. Here are five examples of how you can use paper cones at your wedding, birthday party, or special event.

Managing a safe and healthy workplace for your florist business should be front of mind during peak season trading, as well as slower times of the year. Keeping up to date with things like workplace risks and safety is not only something you should like to do but it is also required by Australian law. Floristry is certainly not a risky business, but if things go wrong, it puts your reputation and livelihood at stake.

There is no doubt that life as a modern florist has changed from its traditional beginnings. Today, not all florists work out of retail stores. Some florists have studios, some are mobile, and some only have an online presence. Customers have also become more knowledgeable than ever before. When making a purchase, customers now often know the style, flower type, colour, and even spend limit they want.

Do you want to make a statement with your own customisable foam signage at your next event or wedding? Now you can with our easy-to-assemble foam sheet templates.

Summary:

• Artificial flowers are also known as silk flowers, fake flowers, paper flowers, permanent botanicals, and faux flowers.
• Traditionally, artificial flowers were made from silk or paper materials.
• Advances in technology have allowed for amazing detail to be added to artificial flowers.
• Due to quality improvement, artificial flowers have become increasingly popular for home décor and event decoration.
• Today artificial flowers are mainly produced from silk fabrics, velvet fabrics, natural textures, flocked materials, plastic fabrics, and real touch technology. 

Summary:

• The flower distribution chain has to be carefully managed to ensure the correct care of fresh-cut roses. 
• Growers need to take key sanitation and hydration steps before the flowers leave the farm, or they will not survive the trip to the florist.
• Once delivered to the florist, key hydration and nourishment steps are needed to ensure the quality of the flowers.
• When designing bouquets, florists need to be properly conditioning the flowers for further storage and transport.
• Good florists should provide consistent flower care advice and support to customers after they have purchased their product.

Fresh cut roses are one of the world’s most popular flowers and often take the spotlight on Valentine’s Day and Mother’s Day. During these special occasions, the demand for fresh cut roses skyrockets and superior care is required to get them from the farm to the customer, while still looking their best.

Most flower business owners are constantly trying to build a creative team to ensure that their businesses are successful. But this is not always easy. Most of the time a florists main goal can be solely focused on the selling and delivery of flower arrangements. Unfortunately, this means in a fast-paced world of technology and trends it is easy for a business to get left behind if they don’t invest in a dedicated team to help push them forward.

Candle Sand or Candle Sand Wax provides an easy-to-use alternative to traditional candles. Featuring the warm glow of natural candlelight, Candle Sand is an inexpensive and reusable option, especially for event professionals.